Cinnzeo’s brand needed to bring the fun, and invite new customers to fall in love with this classic product. With a series of playfully wholesome headlines, we went all-in on the excitement. The colour palette is dialled-up with doughy gold and warm cinnamon. The wordmark is soft and squeezable, paired with a derivative swirl pattern that brings the energy. Altogether, the straightforward design speaks to the simple joys in life, like getting frosting on your face.
